Arts & Culture

Whether it’s a live performance on a stage, an exhibition in a hall or the award winning SAM or a festival celebrating our cultural diversity, Shepparton & Goulburn Valley has a depth of arts and culture like no other regional Victorian destination.

Immerse yourself in the many cultural experiences you can discover in the Shepparton & Goulburn Valley region. From the award winning Shepparton Art Museum (SAM) to amazing live theatre and events, you can be sure to witness some amazing pieces.

Events such as the Australian National Piano Award, the biennial Indigenous Ceramics Award, the extensive Riverlinks program and the Moooving Art exhibition showcase not only the depth of diversity in our events, but in our everyday life in the region.

Shepparton & Goulburn Valley is home to the Shepparton Art Museum, affectionately known as SAM. SAM boasts an impressive collection of Australian historical and contemporary ceramics whilst also hosting a distinct program of temporary exhibitions and participatory workshops. SAM is also home to the renowned Sam Jinks sculpture “Woman and Child”.

Wander through the region and discover the many public art displays in our townships including the very popular Moooving Art cows. The range of public art on display is so wide and varied that it has to be seen to be appreciated. From graffiti art in Shepparton to mosaic work in Tatura’s Stuart Mock Place, visitors can marvel at the works and enjoy the townships.

Discover the smaller galleries and museums scattered throughout the area including some priceless and significant collections of indigenous works and cultural items. Local museums showcase a depth of history that will educate, surprise and inspire.

Shepparton & Goulburn Valley Tour Guides

Greater Shepparton Visitor Centre
530 Wyndham Street, Shepparton

No one knows Shepparton & Goulburn Valley like a local. Our experienced tour guides...

Shepparton Art Museum

530 Wyndham Street, Shepparton

Shepparton Art Museum (SAM) is an outstanding regional art museum located on Yorta...

Shepparton Festival

Annual event - March, Shepparton

“Unique events in unusual places”. First staged in 1997, the Shepparton Festival...

Shepparton Festival Street Art Murals - UNIFY 2021


Shine on Greater Shepp, 'shining a light on local artists' was part of the Shepparton...

Sir Murray Bourchier Memorial Statue

Corner Welsford and Nixon Streets, Shepparton

Located in the Queens Gardens on the corner of Welsford and Nixon Streets, Shepparton.

Tatura Irrigation and Wartime Camps Museum

49 Hogan Street, Tatura

Tatura Museum offers the opportunity to explore the history of Tatura and District...

Tatura Water Tower Art

83 Ross Street, Tatura

Artists Cam Scale and Andrew Davis have paid tribute to Sir John Monash with the...

Whoop Whoop Walk About Tours


Curious about Indigenous Australian culture, but don’t know where to start? Here is a...

William Cooper Memorial Statue

Queens Gardens, corner Welsford, Nixon and Wyndham Streets, Shepparton

Located in the centre of the Queens Gardens, corner of Welsford, Wyndham and Nixon...

Shepparton Art Museum launch a bold and colourful new Art Wall

Shepparton Art Museum (SAM) is pleased to present its latest Art Wall this August 2023. The new work by Victorian-based artist Emma Coulter, titled spatial deconstruction #30 (social fabric), will be a colourful response to the state-of the-art SAM building. The installation will be the fourth commission for the Furphy Family Art Wall on SAM’s Level 4.

Find out more about Shepparton Art Museum launch a bold and colourful new Art Wall